Janszen Media HQ Central Brain
Website Build Checklist ← Back to HQ
Client
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1
Vision Call & Discovery
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Vision Call Resources
No resources yet.
  • Schedule Vision Call via Calendly and confirm with clientStrategy
  • Conduct Vision Call (goals, audience, competitors, style preferences)Strategy
  • Record Vision Call — save Loom link to Drive folderStrategy
  • Document client goals, brand notes, and reference sites from callStrategy
  • Generate website brief from Vision Call notesStrategy
📄 Proposal
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Proposal Resources
No resources yet.
  • Create custom proposal with itemized scopeStrategy
  • Send proposal to client with overview video/Loom walkthroughStrategy
  • Follow up on proposal if no response within 48 hoursStrategy
  • Update CRM with proposal status (sent / viewed / accepted)Strategy
✍️ Contract
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Contract Resources
No resources yet.
  • Create contract using approved templateStrategy
  • Send contract for e-signatureStrategy
  • Confirm signed contract received — save copy to DriveStrategy
💳 Payment
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Payment Resources
No resources yet.
  • Create deposit invoice in QuickBooks (50% of project total)Strategy
  • Confirm deposit payment receivedStrategy
  • Set up remaining payment schedule in QuickBooksStrategy
  • Log project in QuickBooks and mark as activeDesign
2
Color Mockup & Design Approval
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📋 Brief & Site Map
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Brief Resources
No resources yet.
  • Finalize website brief document and share with design teamStrategy
  • Draft site map (all pages and page hierarchy)Dev
  • Get client approval on site map before design beginsStrategy
  • Collect client brand assets (logo, fonts, color hex codes)Strategy
  • Research 3 competitor sites and document observationsDev
🖊 Wireframes
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Wireframe Resources
No resources yet.
  • Build low-fidelity wireframes in Figma for all key pagesDev
  • Record Loom walkthrough of wireframes for client reviewStrategy
  • Collect client wireframe feedback (use Figma comments or form)Strategy
  • Revise wireframes based on feedback — get sign-offDev
🎨 Mockup / Design
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Mockup Resources
No resources yet.
  • Build high-fidelity homepage mockup in FigmaDev
  • Build full mockup for all remaining pagesDev
  • Record Loom walkthrough of full mockupStrategy
  • Present mockup to client — collect feedbackStrategy
  • Revise design based on client feedbackDev
  • Get final written design approval from clientStrategy
3
Full Site Development
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✏️ Content & Copy
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Content Resources
No resources yet.
  • Send content request list to client (copy, photos, bios, FAQs)Strategy
  • Audit all client-provided content — flag gapsDesign
  • Write/edit website copy for all pagesDesign
  • Source and optimize all images (compress, rename, alt tags)Dev
  • Prepare final logo files (SVG, PNG, white version)Dev
  • Create/collect team bio photos and headshotsStrategy
  • Get client approval on final copy before dev beginsStrategy
💻 Development (Webflow)
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Dev Resources
No resources yet.
  • Create new Webflow project and configure settingsDev
  • Set up global styles (colors, fonts, spacing variables)Dev
  • Build nav and footer componentsDev
  • Build homepageDev
  • Build About pageDev
  • Build Services / all service detail pagesDev
  • Build Contact page and wire up contact formDev
  • Build Blog/News CMS collection and template pageDev
  • Set up all forms with email notificationsDev
  • Install Google Analytics 4 and verify data flowingDev
  • Set up Google Search Console and verify site ownershipDev
  • Add SEO meta titles, descriptions, and OG images to all pagesDesign
  • Optimize all pages for mobile (test on iOS and Android)Dev
  • Run PageSpeed Insights and optimize to 90+ scoreDev
4
Client Feedback & Revisions
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🔍 Internal QA Review
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Internal Review Resources
No resources yet.
  • Test all internal links — no broken linksDev
  • Test all external links open in new tabDev
  • Submit all forms and confirm email notifications receivedDev
  • Cross-browser check: Chrome, Safari, Firefox, EdgeDev
  • Proofread all copy for typos and errorsDesign
👁 Client Review
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Client Review Resources
No resources yet.
  • Share staging link with client — send Loom walkthroughStrategy
  • Collect client revisions — implement changes in WebflowDev
  • Get final written launch approval from clientStrategy
🔑 Logins & Access
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Logins Resources
No resources yet.
  • Set up client CMS / Webflow Editor access with their emailDev
  • Record Webflow Editor walkthrough Loom for clientStrategy
5
Launch, Walkthrough & Support
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🌐 Hosting & Domain
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Hosting Resources
No resources yet.
  • Purchase or confirm existing Webflow hosting planDev
  • Point domain DNS to Webflow (A and CNAME records)Dev
  • Confirm SSL certificate active (https:// showing green)Dev
  • Set up 301 redirects from old URLs if migrating siteDev
  • Submit XML sitemap to Google Search ConsoleDev
  • Set up Google Business Profile (or update existing listing)Strategy
🚀 Final Test & Go Live
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Launch Resources
No resources yet.
  • Final pre-launch QA on live domain (not staging)Dev
  • Test site on physical iPhone and Android deviceDev
  • Confirm all contact/lead forms firing and sending emailsDev
  • Publish site live in WebflowDev
  • Email client "Your site is live!" announcement with linkStrategy
  • Share launch on JM social channels (post + Story)Strategy
💰 Final Payment
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Final Payment Resources
No resources yet.
  • Send final invoice (remaining balance) via QuickBooksStrategy
  • Confirm final payment received — mark project paid in QuickBooksStrategy
  • Update accounting records and mark project closedDesign
⭐ Testimonial & Referral
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Referral Resources
No resources yet.
  • Send Google Review request link to clientStrategy
  • Request video testimonial (optional — Loom or Zoom)Strategy
  • Add project to JM portfolio (Webflow + case study doc)Dev
  • Ask for referrals — send referral partner info if applicableStrategy
  • Enroll client in monthly maintenance/care plan if applicableStrategy
  • Schedule 30-day check-in call to confirm everything is workingStrategy
  • Monitor site uptime and analytics monthlyAdmin
  • Send monthly SEO performance report to clientAdmin